Throughout history, there have been times of entrepreneurship, economic growth, accelerated consumer demand and aspirations, and significant changes in lifestyle. The roaring 20's were distinguished by a cultural shift, inventions and creations of far-reaching importance. In the late 40's, the end of World War II brought international economic prosperity until the oil crisis in the 1970's. The 90's tech boom brought a spirit of entrepreneurship and ingenuity that brought the world into the digital age.

Today, we are faced with another crisis. A world-wide crisis exists that affects environmental stability, economic growth and national security. This crisis is energy. The world's existing natural energy supply cannot keep up with demand. We are at a time where another cultural shift needs to take place. We need economic stability brought on by a green economy made up of ingenuity and entrepreneurship. We need environmentally sustainable solutions that are not cost prohibitive and can be utilized worldwide. We need solutions that will keep us from warring against one another and help to bring us together.

Upturn Clothing honors this rich history and seeks to promote a new era, a green era of renewable energy and energy breakthroughs that will spur economic stability and national self-sufficiency. It's not just a brand. It's a way of life. The clothes are made of soft form fitting ringspun cotton with cutting edge designs that promote a new era. By wearing Upturn Clothing products, everyone can get involved in promoting a breakaway from the negativity of today - an Upturn of ingenuity, an Upturn of sustainable energy solutions, an Upturn of economic stability! Experience your Upturn...